Smart Media JSC was founded in 2008, a member of VNPT, VTVcab and WPP. A pioneer in multimedia communications and technology solutions, partnering with leading brands across Vietnam and the region.
Smart Media is an AI-Driven Growth Ecosystem: combining WPP's creative power, the national infrastructure of VNPT & VTVcab and advanced AI.
A closed-loop value chain: Strategy → Execution → AI acceleration → Capability transfer, moving brands from idea to measurable growth.
From brand insight to executable big ideas, across TVC, social content and KOL/KOC.
Run media at in-house speed: omnichannel paid ads, continuous conversion optimization before budget is wasted.
Embed AI into execution: content, video, chatbots, martech; optimizing both speed and cost.
Transfer real-world capability: e-learning, coaching, workshops, LMS; 5,000+ learners trained.
Two flagship lines from the Smart Media Business Center, serving enterprises across the VNPT, VinaPhone and Zalo ecosystem.
Customer Engagement Systems
Tools and technology systems that help enterprises reach, engage and care for customers systematically, continuously and measurably.
Telco Value-Added Services
Distribute content and services across the carrier ecosystem: SMS, app and billing, helping brands reach millions of subscribers efficiently.
Four pillars that shape our core capability and the reason leading brands partner with us.
Founded and backed by three leading domestic and international groups: Vietnam Posts and Telecommunications Group (VNPT), Vietnam Cable Television (VTVcab) and global communications group WPP.
Telecom infrastructure · Mass media · International-grade creativity
Established on 28 February 2008, Smart Media is one of Vietnam's pioneers with deep roots across both multimedia communications and telecom-technology solutions.
15+ years of market leadership
Every campaign and technology solution is built with audacity and breakthrough intent: designed to drive strong, sustainable growth for our clients' businesses.
Think Smart. Create Bold. Grow Further.
Standing beside Vietnam's leading brands, from full communications strategy planning to the deployment of digital-technology solutions.
Our partners' success is the clearest proof of quality.
Leading brands that have trusted Smart Media with their communications and technology initiatives.
As a member of the VNPT · VTVcab · WPP ecosystem, Smart Media inherits digital infrastructure, national distribution and international creative standards, delivering end-to-end solutions for Vietnamese brands.
Build breakthrough campaigns with Smart Media: from strategy and execution to measurement.
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